Case study


Client: Stoix

Year: 2022

  • Branding
  • UX/UI design
  • Web development

The Viable Capital Company

The Client

STOIX is a venture capital company founded to help both investors and ambitious companies looking for external funding. The company is committed to providing innovative and impactful solutions to help entrepreneurs bring their ideas to life and create sustainable businesses.

The Challenge

To make STOIX standing out in a highly competitive market and differentiating itself from other venture capital companies. The company wanted to merge the timeless wisdom of stoicism with the cutting-edge principles of modern venture capital.

The Solution

To communicate this, the logo was based on seriousness of the ancient art of stone carving in a modern and elegant execution. To further support this idea we created generative digital marble background that represents the company's forward-thinking approach and the ability to adapt to today's ever changing world.